Augmented Reality

Questions, speculations & updates on the techniques and nature of media fakery
fbenario
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Augmented Reality

Unread post by fbenario »

Boy, this AR panther interacting with a full stadium of people sure looks real at a glance.
Company behind massive Carolina Panther AR explains why 'this is going to be the future'

It’s just the beginning, Slusser argued, because just like a video game, mixed reality experiences can be whatever the creator chooses.

“We just have a panther running around the stadium,” Slusser said. “When you really start thinking about the creative possibilities for both entertainment, sponsorship, promotion, information, and data that can be put into the scene, it's very very powerful technology. And I think it will be the standard moving forward in broadcast.”
https://finance.yahoo.com/news/carolina ... 40650.html