Seagram's Seven Crown, otherwise known as Seagram's Seven, is a blended American whiskey produced by Diageo under the Seagram name. Seagram's beverage division was acquired by Diageo, Pernod, and The Coca-Cola Company in 2000.
Seagram's Seven is typically consumed in combination with a non-alcoholic beverage. Popular mixers include cola and lemon-lime. Seagram's Seven with 7up is known as a 7 and 7. Seagram's Seven has an ABV of 40%.
And of course, "The Magnificent Seven" (1960) is a famous Hollywood western movie